RAG & BONE - BROOKLYN, NY

2014

Designer - Rag & Bone Store Design
Architect of Record - G3 Architecture
MEP Engineer - Bendix Engineering
General Contractors - Kwality Builders

The Rag & Bone store design team is composed of store design, visual merchandise, in-house fabrication shop, and operations, in which Ben led the design project manager role overseeing the lifespan of the design as well as the construction process of the flagship store

Historic Cobble Hill Brooklyn corner building before its adaptive reuse and renovation into the Rag & Bone retail storefront

DESIGN AS TRIBUTE

A historic neighborhood gem in Cobble Hill’s bar scene is rich in memory of joy and laughter. With respect to the community, the formulation of the design concept was based on paying homage to the original drinking establishment. From utilizing remnants of the former bar ledge to preserving the zonal palimpsest of the previous bar, the spirit of the original bar is preserved in its new occupancy use

Historic interior of the former Cobble Hill bar before its adaptive reuse and renovation into the Rag & Bone Brooklyn retail store
BLD commercial retail adaptive reuse in Brooklyn, New York includes remnets of the former bar, transparent entry creating a welcoming transition from the street, thoughtful zoning for apparel, accessories, and fitting areas

Image courtesy of R&B

BLD commercial retail adaptive reuse in Brooklyn, New York includes remnets of the former bar, transparent entry creating a welcoming transition from the street, thoughtful zoning for apparel, accessories, and fitting areas
BLD commercial retail adaptive reuse in Brooklyn, New York includes remnets of the former bar, transparent entry creating a welcoming transition from the street, thoughtful zoning for apparel, accessories, and fitting areas

Image courtesy of R&B

Preserved historic wood bar from the original Cobble Hill space incorporated into the Rag & Bone Brooklyn adaptive reuse retail design
BLD commercial retail adaptive reuse in Brooklyn, New York includes remnets of the former bar, transparent entry creating a welcoming transition from the street, thoughtful zoning for apparel, accessories, and fitting areas
BLD commercial retail adaptive reuse in Brooklyn, New York includes remnets of the former bar, transparent entry creating a welcoming transition from the street, thoughtful zoning for apparel, accessories, and fitting areas
BLD commercial retail adaptive reuse in Brooklyn, New York includes remnets of the former bar, transparent entry creating a welcoming transition from the street, thoughtful zoning for apparel, accessories, and fitting areas

Crafted Through Detail

Rich materials, custom millwork, and refined display fixtures create a warm interior that celebrates craftsmanship. Every detail is designed to support a timeless and immersive retail experience.

BLD commercial retail adaptive reuse in Brooklyn, New York includes remnets of the former bar, transparent entry creating a welcoming transition from the street, thoughtful zoning for apparel, accessories, and fitting areas
BLD commercial retail adaptive reuse in Brooklyn, New York includes remnets of the former bar, transparent entry creating a welcoming transition from the street, thoughtful zoning for apparel, accessories, and fitting areas
BLD commercial retail adaptive reuse in Brooklyn, New York includes remnets of the former bar, transparent entry creating a welcoming transition from the street, thoughtful zoning for apparel, accessories, and fitting areas
BLD commercial retail adaptive reuse in Brooklyn, New York includes remnets of the former bar, transparent entry creating a welcoming transition from the street, thoughtful zoning for apparel, accessories, and fitting areas
BLD commercial retail adaptive reuse in Brooklyn, New York includes remnets of the former bar, transparent entry creating a welcoming transition from the street, thoughtful zoning for apparel, accessories, and fitting areas

A Curated Journey Through Space

A transparent entry sequence and clear visual axis create a welcoming transition from the street, drawing visitors naturally through the space. Clean lines and restrained detailing establish a timeless backdrop that reflects the brand's understated character.

Thoughtful zoning organizes apparel, accessories, and fitting areas into an intuitive circulation path. Central display elements anchor the layout, creating a retail environment that balances clarity, comfort, and craftsmanship.

BLD commercial retail adaptive reuse in Brooklyn, New York includes remnets of the former bar, transparent entry creating a welcoming transition from the street, thoughtful zoning for apparel, accessories, and fitting areas
BLD commercial retail adaptive reuse in Brooklyn, New York includes remnets of the former bar, transparent entry creating a welcoming transition from the street, thoughtful zoning for apparel, accessories, and fitting areas
Close-up of Rag & Bone New York signage mounted on an exposed historic brick wall inside the retail store
Close-up of the Rag & Bone New York storefront window in Cobble Hill, Brooklyn, featuring minimalist gold branding, a wood bench, black stone façade, and reflections of the surrounding neighborhood.

PROGRESS PHOTOS

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RAG & BONE - MANHASSET